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How to Succeed with Kayak
Be Up to Date and Presentable
Those who do well on the internet treat their internet presence as a separate and dedicated office: To be successful, an internet presence must be clean, presentable, and current. This applies to the rates, policies, graphics, and ease of use of your Revolution™ Rental Center.
Have Competitive Rates
The internet requires that rates be very competitive, and that all information be accurate and complete, because most of your competition is there and available at the click of a mouse.
This is true for your proprietary website, and any comparative travel or product websites that you visit. Kayak is such a comparative site. All the rates from your competitors are there for the renter to see.
Airport Presence is a Big Plus
If you are not competitive you will not get the reservation. But on Kayak, rates are not the only draw. Airport service is very important. If you do not service the airport, Kayak is possibly not the right program for you.
Return to the Kayak Program.
